The DES Manifesto
Redefining Customer Engagement for Dealerships
No news is never good news. Customers want transparency, updates, and fast answers. Yet many dealerships are still relying on disconnected tools and dated processes. That old way costs time, trust, and profit.
So what if you could take control of every customer interaction and make it smooth, fast, and trustworthy? What if your fixed ops became the most organized part of the business?
Welcome to Kimoby’s Dealership Engagement System (DES)™.
What Is a DES?
Kimoby’s DES™ is a centralized platform that powers communication, payments, approvals, loaner fleet management and internal collaboration across every stage of the customer service journey.
It’s not just about better interaction, it’s about delivering profitable, scalable engagement with less friction.
DES™ in Action

- ● Fixed Ops Marketing & Retention: Send targeted campaigns, recall notices, special offers, and personalized reminders to bring customers back and boost revenue.
- ● Service Lane Technology (SLT): Enable real-time updates, AI-powered estimates, photos, videos, and mobile payments so the lane runs smoother and approvals happen faster.
- ● Loaner & Fleet Management: Digitize vehicle contracts, improve visibility, and turn a high-cost department into a streamlined profit center.
- ● CSI & Reputation Management: Collect feedback, request reviews, and solve issues fast to improve CSI scores and online ratings.
How a DES™ Works in Real Life
DES™ isn’t theoretical. It’s helping dealerships today increase RO size, automate touchpoints, and eliminate time-draining tasks.
From appointment confirmations to mobile checkout, DES™ drives results you can measure.
- ● Automated service reminders reduce no-shows.
- ● Video recommendations increase upsell approvals.
- ● Mobile payment and financing close more ROs, faster.
- ● Loaner management that’s actually easy for staff and customers.
- ● Internal chat helps staff stay in sync and slash downtime.
What Sets DES™ Apart
DES™ isn’t just another tool. It’s built different, from the ground up, to meet the real needs of modern dealerships.
- ● End-to-End Engagement: One system. One journey. Total control from pre-service to post-survey.
- ● Revenue-Focused: Every message, approval, and interaction is engineered to grow profits—not just reduce effort.
- ● Purpose-Built for Dealerships: DES™ is built for the realities of fixed ops, not retrofitted from generic messaging apps.
- ● Smart and Human: Blends powerful automation with the flexibility of 1:1 texting and personal touches.
- ● Easy to Learn and Fast to Use: Staff adoption is quick, and support is always a click away.
Why It Matters (Now More Than Ever)
- ● Because every missed call = missed revenue.
- ● Because clear, timely communication builds trust and trust drives return visits.
- ● Because happier teams close more ROs.
- ● Because control creates calm in the chaos.
- ● Because DES™ is the path to higher profits without more people.
This Is the Standard Now
DES™ is how modern dealerships operate. It's not optional. It's essential. And it's only the beginning.
Welcome to the new standard in dealership engagement.
Book a demo now to get started.
“ Before Kimoby, software adoption was a challenge. Kimoby made our operations a lot more seamless and it consolidated all of our data. ”

Jennifer Marion Mills
Vice President at Randy Marion Automotive